Use case

E-commerce & Retail

Handle order tracking, returns, and shipping updates while unlocking new opportunities.
E-commerce & Retail

The challenge

E-commerce and retail businesses face relentless demand for customer support. A significant portion of inquiries revolve around repetitive, transactional questions: “Where is my order?”, “How do I return this item?”, or “When will my package arrive?”. While these queries are simple, they flood call centers and chat desks, leaving customers waiting in long queues and human agents overburdened with routine tasks. The result is rising operational costs, increased onboarding and training requirements for seasonal staff, and a risk of customer frustration during peak shopping periods.

At the same time, customers expect fast, personalized, and seamless interactions across multiple channels—web, mobile apps, social media, or even voice calls. Meeting these expectations consistently and at scale has become one of the greatest challenges for modern retail.

Ontopix's approach

Ontopix Virtual Agents are designed to relieve the pressure by taking over routine interactions while enhancing the customer journey.

  • Instant responses, 24/7: Customers get order updates, return instructions, or shipping notifications in seconds—no waiting, no delays.
  • Multi-channel presence: The same intelligent agent can respond on your website chat, WhatsApp, voice hotline, or email inbox, ensuring continuity and brand consistency everywhere.
  • Integration with retail systems: By connecting directly to CRMs, ERPs, and logistics platforms, Ontopix agents can provide accurate, real-time information—whether it's stock availability, delivery tracking, or refund status.
  • Proactive engagement: Beyond answering questions, agents can suggest complementary products, highlight promotions, or remind customers of abandoned carts, helping businesses grow revenue while serving customer needs.

Benefits in practice

  • Reduced workload for human teams: By offloading repetitive queries, human agents can focus on complex, high-value cases such as resolving disputes or assisting VIP customers.
  • Faster resolutions: Average response times drop from hours to seconds, improving customer satisfaction scores dramatically.
  • Scalable without added onboarding costs: Seasonal peaks—such as Black Friday or holiday sales—can be managed without hiring and training temporary staff.
  • Revenue growth through upselling and cross-selling: Intelligent prompts turn routine conversations into opportunities for sales.
  • Consistent customer experience: Every interaction, regardless of channel or time zone, reflects the same tone, accuracy, and efficiency.

A day-to-day scenario

A customer places an order for a new pair of shoes. Two days later, they open your website's chat to ask, “Where's my package?”. The Ontopix Virtual Agent instantly connects to the logistics system, checks the courier's status, and replies: “Your order is in transit and will arrive tomorrow by 6 PM. Would you like me to send you a tracking link?”.

The customer then asks about returns for a different product. The agent explains the return window, generates a prepaid label, and emails it within seconds. Before closing the chat, the agent suggests matching accessories currently on promotion, turning a support conversation into a potential sale.

All of this happens seamlessly, without the need for human intervention, while your support team stays available for complex cases.

Why it matters

In e-commerce and retail, customer loyalty is fragile—shoppers who face long wait times or poor support often abandon brands entirely. Ontopix ensures that customer service is no longer a bottleneck but a growth driver: responsive, scalable, and aligned with business goals.

By combining instant support with proactive engagement, Ontopix transforms routine interactions into memorable experiences that build trust and increase revenue. For businesses, this means fewer costs, better customer satisfaction, and a competitive edge in an industry where experience is everything.